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Tag Archives: sustainability

24 Aug

Should Your Business Drop Print for Digital Communications?

Superior Business Solutions
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In a recent post for Superior Business Solutions VP Tim English examined consumer feedback regarding paperless statements and invoicing. Digital communication is on the rise, and a lot of businesses are giving their customers the option to continue receiving paper communications, or make the switch and go paperless. What’s right for your business? And how does paperless communication impact your business, your customers, and the environment?
17 Feb

Do Consumers Care About Eco-Friendly Promotional Products?

Factory Direct Promos, Marketing Techniques
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In a recent post for Factory Direct Promos, Shane Shirley, CMO, dove into the relevance of eco-friendly promotional products. Do people really care if your customized takeaway is eco-friendly? Studies show that the answer to that question is yes, people do care. Every aspect of a branded product represents your brand. The item is so much more than the info printed on it. The eco qualities will shape people’s opinions and thoughts of your brand.
09 Dec

How Retailers Are Helping Their Bottom Line Go Green

Factory Direct Promos
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In a recent post of Factory Direct Promos’ site they break down how retailers help the planet and their bottom line by employing reusable grocery bags. There are a lot of merits to marketing with reusable shopping bags, and at the same time there are a lot of problems caused by disposable bags, and many retailers are utilizing reusable bags help the planet and their bottom line.
21 Oct

Custom Recycled Bags Make a Difference to the Planet and Your Brand

Factory Direct Promos, Marketing Techniques
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The primary objective to imprinting items with your branding message is to increase the awareness of your company and the products or services you provide. When you opt to promote your brand with custom recycled bags you are helping your brand, but you are also helping the planet. In a recent blog post on Factory Direct Promos they went into how you can close the loop and benefit your brand with custom recycled bags.
17 Jun

Looking for a Marketing Idea That Stands Out In Today’s Digital World?

Factory Direct Promos, Factory Direct Promos, Marketing Techniques, Uncategorized
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Marketing That Stands Out In a Digital World I may be a techie, but I have lived long enough to know that even in today’s digital world, marketing that works offline is something brands need to have in their bag of marketing tricks. Our CMO at our daughter brand Factory Direct Promos, recently wrote a

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